Online enquiry forms, also called web to lead forms

A web to lead form is an enquiry form on your website, or behind a shared link, that creates a lead in your CRM when someone submits it. In CIPHER CRM each submission arrives with a status, source and assignee already set, so it is ready for your team to follow up.

As many as you like. Forms are unlimited in every plan, so you can make one for each service, landing page or campaign. Each one keeps its own fields, defaults, thank-you message and link, and none of them costs extra.

Yes. Every form has its own field set. A quick callback form can ask for a name and a phone number, while a quote request form asks for more detail about the job. Visitors only see the questions that belong to the form they are filling in.

Each form has a default assignee, and every lead it creates is assigned to that person. You can point different forms at different people, so enquiries for one service go to one teammate and enquiries for another service go to someone else.

No. Every form has its own shareable URL, so you can send the link in an ad, a social post, a message or your email signature. If you do have a website, you can also embed the form on any page you choose.

Yes. Each form has its own custom success message. Use it to thank the visitor and tell them what happens next, such as when your team will be in touch, so they are not left wondering whether the form went through.

Set a different default source on each form. Every lead a form creates carries that source, and you can filter your lead list by source to see only the enquiries that came in through a particular form, page or campaign.