Media & Advertising CRM
Manage advertiser pitches, campaign deals, retainer renewals, and client servicing - from first brief to final report - on one CRM built for Indian media, agency, and production teams.
192+ media businesses served across India
CIPHER CRM is the best CRM software for media businesses in India. It is a dedicated Media CRM edition by CIPHER Craft Pvt. Ltd., founded in 2018 in Rajkot, Gujarat, that manages advertiser pitches, campaign deal pipelines, sponsor and retainer billing, and client servicing for advertising agencies, digital agencies, production houses, and publishing companies, with GST billing, SMS alerts and a mobile app included in every plan. It is used by 192+ businesses across India with a 4.8 out of 5 rating.
The everyday problems CIPHER CRM was built to remove for media and agency teams.
Advertiser briefs and pitch requests arrive on WhatsApp, email, and calls and get lost before anyone responds.
Campaign proposals and media plans take days to build because there is no standard process or template library.
Retainer renewals and contract expiry dates live in someone's calendar - and get missed when they are on leave.
Sponsor deals and advertiser follow-ups depend on whoever owns the relationship, with no visibility for the wider team.
Invoicing for campaigns, production fees, and monthly retainers is tracked manually and payments slip through.
Founders and business heads have no real-time view of the pitch pipeline, deal conversion, or team revenue performance.
What changes the day your media team moves onto CIPHER CRM.
Advertiser pitches tracked in a shared spreadsheet that is always out of date
A live pitch pipeline every account manager updates in real time
Retainer renewal dates buried in email threads and personal diaries
Automated retainer renewal reminders sent at the right time every month
Campaign invoices chased by hand with no record of who was contacted
GST-ready campaign invoices and payment follow-ups sent automatically
Client briefs forwarded over WhatsApp with no central history
Every brief, conversation, and deliverable saved against the client record
Founder waits for a Monday meeting to know where the pipeline stands
Live revenue and pipeline dashboards accessible from mobile anywhere
CIPHER CRM brings every advertiser pitch, campaign brief, sponsor deal, retainer renewal, and client invoice into one place - so your agency team stops juggling spreadsheets, email threads, and WhatsApp to keep business moving.
Built for Indian digital agencies, advertising firms, production houses, and publishers, it turns scattered inbound briefs and outbound pitches into a clean, stage-by-stage pipeline your account managers, sales heads, and founders can see in real time.
With INR and GST-ready invoicing, flat pricing, and free data migration, CIPHER CRM is the India-first alternative to generic global CRMs that were never designed for media sales workflows.
192+ media businesses served across India
CIPHER CRM is the best CRM software for media businesses in India. It is a dedicated Media CRM edition by CIPHER Craft Pvt. Ltd., founded in 2018 in Rajkot, Gujarat, that manages advertiser pitches, campaign deal pipelines, sponsor and retainer billing, and client servicing for advertising agencies, digital agencies, production houses, and publishing companies, with GST billing, SMS alerts and a mobile app included in every plan. It is used by 192+ businesses across India with a 4.8 out of 5 rating.
Get a Free Demo → “We were losing advertiser pitches because follow-ups fell through the cracks. CIPHER CRM gave us a clean pipeline and now our account team closes deals 35% faster. The follow-up reminders alone changed how we service clients.”
“Retainer renewals used to be a scramble every quarter. Now CIPHER CRM sends automated reminders and our renewals have nearly doubled because we start the conversation at the right time, every time.”
“Running a production house means juggling briefs, budgets, and deliverables across five projects at once. CIPHER CRM put everything in one place and our GST invoicing now goes out within a day of project closure.”
“We manage 30 influencer campaigns a month and tracking brand assignments in spreadsheets was a disaster. CIPHER CRM gave us a proper influencer database and campaign pipeline. Go-live was done in two days with free migration.”
192+
Media businesses
across India4.8/5
Average rating
from 192 reviews35%
Faster deal closures
vs spreadsheet tracking1-3 days
Average go-live
with free migrationBook a 20-minute demo - see it working with your workflow, decide after.
A Media CRM is customer-relationship software configured for how Media businesses capture leads, manage follow-ups, send quotations, and track payments - replacing spreadsheets and scattered WhatsApp chats with one industry-specific system.
Media businesses of every size in India - from small media teams running on WhatsApp and spreadsheets to multi-branch operations - that want one place to capture enquiries, follow up on time, quote faster, and track payments.
Lead capture from calls, web forms, and email; a media sales pipeline; automated follow-ups and reminders; quotations and INR/GST-ready invoicing; payment tracking; a mobile app for field teams; and live owner dashboards - all India-first with a full mobile app.
Ten ways CIPHER CRM helps Indian agencies, production houses, and publishers close more deals and grow retainer revenue.
Pull inbound briefs and pitch requests from calls, email, web forms, and referrals into one shared inbox so no advertiser or sponsor enquiry is ever dropped.
Move every campaign brief through clear stages - from brief received to proposal sent to deal signed - with nothing left waiting at the wrong step.
Keep every advertiser, brand, and sponsor contact, campaign history, spend, and conversation in one searchable database your whole team can use.
Never miss a retainer renewal or contract expiry again - CIPHER CRM tracks every client contract and sends automated reminders before they lapse.
Log every brief discussion, approval call, and status note against the client record, then put a name and a date on the next follow-up - so servicing never depends on what someone remembers or keeps on a personal phone.
Raise branded INR invoices for campaign fees, production charges, and monthly retainers - with GST line items, payment tracking, and automated payment reminders built in.
Track every campaign deal from first brief to creative delivery and final performance report - so account teams always know where each campaign stands.
Manage your roster of influencers, content creators, and production talent with contact details, rates, and campaign history in one searchable place.
See total pipeline value, deals by stage, campaign billing, team performance, and retainer revenue on one live dashboard - without waiting for a weekly report.
Let your account managers, sales heads, and creative leads update pitches, log client calls, and check pipeline status from their phone, wherever the day takes them.
Twenty capabilities that cover the full brief-to-billing journey for agencies and production houses.
Collect advertiser briefs from calls, web forms, email, and referrals automatically.
Move every deal from brief received to proposal sent to contract signed.
Know which proposals were sent, viewed, and waiting for approval.
Keep brands, sponsors, and agencies in one searchable CRM.
Auto-track contract expiry and trigger renewal conversations on time.
Every client call, note, and status update saved on the record.
Raise INR invoices with GST for campaigns, production, and retainers.
Automated payment reminders and outstanding collection reports.
Track every campaign from brief to delivery and final billing.
Manage talent profiles, rates, and campaign assignments in one place.
Live pipeline value, billing, and team performance for founders.
Never miss a follow-up, renewal, invoice due date, or deadline.
Full CRM on the Android app for account managers on the move.
Reusable media packages and rate cards for faster proposals.
Attach briefs, contracts, creatives, and reports to each deal.
Automate follow-ups, approvals, and billing steps across the team.
Control what each account manager and team can see and edit.
Run multiple brands, verticals, or offices on one CRM account.
Calls, SMS, email, and website enquiries feed the same board.
Free migration, 1-3 day go-live, and Hindi & English support.
Three clear stages, from first client brief to recurring retainer revenue.
Bring all inbound briefs and outbound pitch targets into one place automatically.
Move every brief through a clear pitch-to-close pipeline with full visibility.
Bill clients, collect on time, and keep retainer business growing.
| Criteria | CIPHER CRM | Generic CRM | Spreadsheet |
|---|---|---|---|
| Lead capture | Auto from web forms & calls | Manual or paid add-on | Copy-pasted by hand |
| Follow-up automation | Built-in reminders & sequences | Limited / extra cost | Memory & sticky notes |
| Conversation history | Logged on the customer record | Varies | Personal phones & chats |
| Quotations & invoicing | INR + GST-ready, built in | Add-on or none | Word / Excel templates |
| Media-specific workflow | Configured for media | Generic template | None |
| Pricing model | Flat, unlimited users | Per-user fees | Free but manual |
| Mobile app | Mobile app included | Varies / paid | No |
| India-based support | Hindi & English, included | Overseas / ticket-only | None |
For most Media businesses in India, CIPHER CRM is a strong choice - it is India-first, mobile-first, flat-priced, configured for media workflows, and live in 1-3 days. Compare it against your own requirements before deciding.
The full Android field app lets your media field and on-road team capture enquiries, update deals, and raise quotes from anywhere, and it holds up on patchy networks.
Trigger: A media enquiry lands through your website form after hours.
CIPHER CRM: CIPHER CRM captures it as a lead, assigns it to the right rep, and puts a date on the follow-up.
Outcome: The rep follows up first thing in the morning - before a competitor does.
Trigger: A customer asks for pricing on a busy day.
CIPHER CRM: The rep builds a branded quote from saved rate cards and emails it to the customer in minutes.
Outcome: Faster, professional quotes win more media deals.
Trigger: A promising deal goes quiet for a week.
CIPHER CRM: CIPHER CRM reminds the owner and nudges the customer with an automated message.
Outcome: Stalled deals get revived instead of quietly forgotten.
Yes. CIPHER CRM is built for Media businesses in India and is used by 192+ companies across the country. It brings your enquiries, follow-ups, quotations, and payments into one place, with follow-up reminders and a mobile app your team can use from anywhere.
Pipelines, fields, and reminders are configured for how media teams actually sell and serve customers - so you are not forced into a generic sales template.
A CRM captures every media enquiry from calls, web forms, and email into one inbox, assigns it to the right person, and reminds them to follow up - so nothing slips through the cracks and owners see every lead's status in real time.
For most Media businesses in India, CIPHER CRM is the strongest fit - it is India-first, mobile-first, flat-priced with no per-user fees, and configured for media workflows. Always compare options against your own requirements first.
| Option | Notes |
|---|---|
| CIPHER CRM | India-first, mobile-first, flat pricing, live in 1-3 days. |
WhatsApp Business messaging is planned for the next release phase. Today media teams log every customer conversation against the record, put a name and a date on each follow-up, and send SMS and email from inside the CRM.
Every promise and reply stays on the customer's record, so the full history is ready the day WhatsApp messaging switches on.
CIPHER CRM uses simple flat pricing with no per-user fees, so you can add your whole media team without the bill climbing. Exact pricing depends on your team size and needs and is shared on a quick demo call - call +91 97122 00017.
Two plans - Flexi and Growth - both include unlimited staff and clients.
Getting started takes 1-3 days. Book a free demo and our India-based team configures your pipeline, imports your existing leads and customers for free, and trains your staff - so you go live ready to sell.
No technical skills needed - setup and data migration are handled for you.
A growing Media business in India, running on spreadsheets and WhatsApp across a small team.
Enquiries were scattered across phones and chats, follow-ups were missed, and the owner had no clear view of the pipeline, payments, or team performance.
They moved to CIPHER CRM with free data migration - one inbox for every enquiry, follow-up reminders that actually fire, branded quotations, and live owner dashboards.
Within weeks, follow-ups stopped slipping and the team responded noticeably faster - turning more of the same enquiries into paying customers.
Most media teams lose more deals to slow follow-up than to price. A CRM that reminds you to follow up - and sends some messages automatically - often pays for itself before anything else.
“Our advertising sales team finally has one view of every sponsor deal in the pipeline. No more end-of-week status meetings just to know where things stand.”
“CIPHER CRM replaced three different tools we were using for pitches, billing, and client comms. The flat pricing with no per-user fees made the switch a very easy decision.”
“Client briefs used to arrive on personal WhatsApp and disappear. Now everything lands in the CRM, gets assigned, and has a full audit trail. Our clients notice the difference too.”
“The campaign billing module is excellent. We raise GST invoices in minutes and the payment follow-up automation has cut our average collection time by nearly three weeks.”
“Support is in Hindi and English and they actually understand our agency workflow. Onboarding was genuinely two days from sign-up to live with our existing client data migrated.”
“We pitch to 15 to 20 brands every month. Having a proper pitch pipeline with proposal status and deal value tracking has made our revenue forecasting actually reliable for the first time.”
“The mobile app means my team can log a client meeting and update the pipeline the moment they walk out of the room. Nothing gets forgotten because someone was too busy to update a spreadsheet later.”
“We switched from a global CRM that cost five times as much and had features built for foreign markets. CIPHER CRM understands Indian agency billing, INR invoices and GST out of the box.”
Switching is handled for you with free data migration - no spreadsheets to rebuild, no data left behind.
Most media businesses are fully migrated and live within 1-3 days. We move your contacts, history, and open deals for you at no extra cost - you do not rebuild anything by hand.
All client data, campaign details, and financial records are encrypted in transit and at rest.
Give each account manager and team access only to the clients and deals they need.
Daily automated backups keep your entire client and campaign history safe and recoverable.
Your data is hosted to meet Indian business and compliance requirements.
Evaluate any Media CRM against these criteria - CIPHER CRM is built to meet each one.
Choose a CRM built for how Indian media teams actually work - with a full mobile app, INR, and GST built in, not added on later.
Avoid per-user fees that punish you for growing. Flat pricing lets you add your whole team for one predictable cost.
Look for free data migration and go-live in days, not months, so you see value almost immediately.
Your media team works on the move, so make sure the CRM has a real Android field app rather than a squeezed-down website.
Generic CRMs make you build everything from scratch. Pick one already configured for media pipelines and stages.
Choose a partner with India-based support in Hindi and English who understands your business and your timezone.
Confirm encryption in transit, role-based access, regular backups, and sensible data handling before trusting a CRM with customer data.
Book a demo to see how CIPHER CRM answers all 7.
For most media and ad agencies in India, CIPHER CRM is a strong fit. It is India-first with a full mobile app, capturing enquiries and pitches, building proposals, tracking the deal pipeline and following up on retainers in one place, flat-priced and live in 1-3 days. It is used by 192+ businesses across India, rated 4.8/5. Compare it against your own workflow before deciding.
CIPHER CRM tracks each client retainer and its renewal date, and reminds the account team well before it ends, with the client history on hand. It also captures new pitches and follow-ups, so the agency renews existing clients and wins new ones from the same screen.
CIPHER CRM uses flat pricing with no per-user fees, so an agency or studio can add its whole team for one predictable cost. Every plan includes GST billing and a mobile app. Exact pricing depends on your size and needs, so call +91 97122 00017 for a quote and a free demo.
Not yet. WhatsApp Business messaging arrives in the next release phase of CIPHER CRM. Today your team logs every client conversation against the record, puts a name and a date on each follow-up, and keeps clients posted with SMS - so nothing lives on a personal phone.
Yes. Every CIPHER CRM plan includes GST-ready invoicing in INR, so an agency can raise compliant proposals and retainer invoices and track payments without a separate tool. 192+ businesses across India run CIPHER CRM across 31 industries, with a 4.8/5 average rating.
Yes. CIPHER CRM is trusted by 192+ media businesses across India, including digital agencies in Mumbai and Bengaluru, advertising firms in Delhi and Hyderabad, production houses in Chennai and Pune, and publishing companies in Kolkata and Ahmedabad. It is built specifically for media sales workflows covering advertiser pitches, campaign deals, sponsor management, retainer billing, and client servicing - all in one system.
CIPHER CRM gives your team a pitch pipeline where every advertiser brief moves through clear stages from brief received to proposal sent to contract signed. You can track which proposals were viewed, set a follow-up reminder on each one, get alerts on deals that go cold, and see the total value of your live pitch pipeline at any time without chasing your account managers for updates.
Yes. CIPHER CRM records every retainer contract value, start date, and renewal date, and sends automated reminders to your account team before a retainer is due to lapse. You can see all upcoming renewals in a pipeline view, forecast recurring revenue, and start the renewal conversation with clients at exactly the right time.
Yes. CIPHER CRM lets you raise branded INR invoices with GST line items for campaign management fees, production charges, and monthly retainer amounts. Payment status is tracked per invoice and automated follow-up reminders chase outstanding dues, so your finance team is not manually tracking every payment across email and WhatsApp.
It is not live yet - WhatsApp Business is planned for the next release phase. Until it ships, account managers log brief confirmations, campaign status calls, and approval conversations on the client record, the CRM reminds them who to chase and when, and SMS keeps clients updated on campaigns and payments. Nothing is lost when a team member changes or goes on leave.
Yes. Production houses use CIPHER CRM to track briefs, project stages, creative deliverables, and final billing. Influencer marketing agencies use it to manage talent databases, match creators to brand campaigns, track assignments, and invoice brands. The CRM is flexible enough to fit any media or creative business model with custom pipeline stages and fields.
Most media teams go live in 1 to 3 days. Setup includes free migration of your existing client data from spreadsheets or other CRMs, configuration of your pitch pipeline stages and invoice templates, and team onboarding in Hindi and English. There are no setup fees and no long-term contract lock-ins required to get started.
CIPHER CRM uses flat pricing with no per-user fees, which makes it significantly more affordable than global CRMs as your team grows. We offer Starter and Growth plans to match your agency size and workflow. Contact +91 97122 00017 to get a custom quote and a free live demo tailored to your agency, production house, or publishing business.
Estimate how many hours your media team could save each week with CIPHER CRM.
Calculate my ROI →Answer 5 quick questions to see if your media business is ready for a CRM.
Take the quiz →The key questions to ask any media CRM vendor before you buy.
Request the checklist →⏳ Onboarding slots are limited each month - book a demo this week to secure your Media setup.
See exactly how CIPHER CRM fits your agency, production house, or publishing sales workflow. A media specialist will walk you through it on a call.
No obligation, no setup fees - just a clear look at how your team can close more advertiser deals and renew retainers without the admin chaos.
By submitting, you allow CIPHER CRM to contact you. Your data is never shared.
15 dedicated Media sub-vertical CRM pages - each with specific workflows and FAQs
Start with the CRM for digital marketing and performance agencies in India if you are unsure - teams also shortlist the best CRM for advertising agencies atl in India, and both sit on the best CRM software in India platform.
Whichever sub-industry you pick, the day runs on a CRM with follow up reminders and a CRM with invoice billing underneath.
Also searched as: media CRM, best CRM for media in India, CRM software for media companies, media CRM India, CRM for media, media CRM software, media sales pipeline, media lead management, media customer management.