Priority and pinning

Mark it urgent or pin it: CRM priority flags and pins

Mark an enquiry low or high priority, and pin the customers and jobs you open every day. Your team sees which enquiries need attention first, and the Pinned filter shows your shortlist in one click.

In every plan Priority and pinning in CIPHER CRM
Shared toolkit 7 features in this group

Priority flags and pins in CIPHER CRM are two quick ways to mark what matters. A priority flag sets a lead to low or high priority, so the whole team can spot the urgent ones.

A pin bookmarks a lead, customer, project, task or document you keep opening, and the Pinned filter shows only what you pinned, so you stop scrolling for the same ones every day. 192+ businesses run CIPHER CRM across 31 industries, with 92 built-in features, a 4.8/5 average rating and 99.9% uptime. Most teams are live in 1-3 days.

What you can do with priority and pinning

Mark urgent enquiries high priority, and pin the customers and jobs you open daily to find them in one click.

  • Low or High, nothing in between

    The priority flag has two levels, so marking urgency takes no thought and means the same to everyone.

    CRM tags
  • Flag it in one click

    Setting or clearing a priority flag applies the moment you click, with nothing to save.

    CRM with auto save
  • Pin what you keep opening

    Pin a record to bookmark it, whether it is a deal you are closing or a job you check every morning.

    CRM record ID
  • The Pinned filter

    Lists include a Pinned filter next to Assigned to me and Created by me, so pinned records come back in one click.

    CRM date filter
  • Works across your lists

    The Pinned filter is on leads, customers, projects, tasks and the sales documents in Drive.

    Sales document management
  • Urgency the team can see

    A priority flag is part of the lead record, so anyone who opens it sees at once that it needs attention.

    Lead management software
  • Progress boards

    See enquiries, jobs, tasks and quotes as cards in columns, one per step, or as a plain list in one click.

    Kanban board CRM
  • Activity history

    See every change on an enquiry, customer, job, task or invoice, in order, noted for you automatically.

    CRM audit trail
  • Instant loading

    Every screen opens at once, then checks for newer data, so a new payment or status change still shows.

    Fast CRM software
Why it's worth it

What priority and pinning change for your business

Urgent work gets done first

A High flag makes the records that cannot wait stand out on the list.

Less scrolling every day

The records you open most are one click away in the Pinned filter.

No debates about levels

With two levels, the team spends its time on the work instead of on the scale.

Focus that the team shares

Priority lives on the record, not on a sticky note, so everyone sees the same thing.

4.8 Based on 192 reviews

Teams that switched to CIPHER CRM

Potato traders pay storage rent bit by bit as they lift their bags. The Overdue flag tells me which trader to call before his last bags go out.
Tanushree Mondal
Tanushree Mondal Office Manager, AccountsBardhaman - Agriculture
When a dealer sends back a faulty e-rickshaw battery, its value goes on a credit note in his name. He can adjust it against his next invoice.
Mridusmita Bora
Mridusmita Bora Office Manager, AccountsGuwahati - Energy
Each reefer load for the prawn processing plants needs the set temperature, vehicle number and seal number noted. We put a field for each of those on the load record, so when a plant rings, the office reads the details off the screen instead of phoning the driver.
Venkatapathi Raju
Venkatapathi Raju Fleet Manager, OperationsBhimavaram - Logistics
Still thinking it over?

Priority and pinning - your questions answered

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What are CRM priority flags?

CRM priority flags mark how urgent a record is. In CIPHER CRM the flag has two levels, Low and High, and you set it with one click. It applies straight away, so your team can see at a glance which records need attention before the rest.

Why only Low and High?

Two levels keep the flag quick and clear. With a long scale, people argue about the difference between levels and most things drift to the top anyway. Low and High answer the one question that matters: does this need attention before everything else?

What does pinning a record do?

Pinning bookmarks a record you want close at hand. Once it is pinned, the Pinned filter on that list shows it along with everything else you have pinned, so you can get back to it in one click instead of searching or scrolling.

Is pinning the same as setting high priority?

No. Priority says how urgent a record is, while a pin simply bookmarks it. You might pin a low-priority project you check every day, or flag a lead High without pinning it. Keeping them separate lets each one do its own job.

Where can I use the Pinned filter?

The Pinned filter is on the main lists in CIPHER CRM, including leads, customers, projects, tasks and the sales documents in Drive. It sits next to quick filters such as Assigned to me and Created by me, so it is easy to switch between them.

Do I need to save after flagging or pinning?

No. Pinning, unpinning and changing a priority flag all apply the moment you click, like every action in CIPHER CRM. There is no save button between you and the next record, and a slow connection does not hold you up.

Can I add my own priority levels?

No. The priority flag in CIPHER CRM is a simple Low or High choice by design. If you need to group records in more ways, tags and statuses give you that room while the flag stays quick to read. 192+ businesses run CIPHER CRM across 31 industries, with a 4.8/5 average rating.

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