Real-estate CRM for Developers

Real Estate CRM for Developers & Consultancies in India

A buyer enquires on a property portal while your team is at lunch, and nobody calls back. Another messages on WhatsApp about a 2BHK at 11pm. A walk-in came to the site on Sunday, and nobody wrote down his number. Right now that runs across four phones, two portals and an Excel sheet only one person understands, and a buyer who was keen to book signs with the builder next door. CIPHER CRM puts every lead, site visit, booking and payment on one screen, made for how an Indian property team actually runs day to day.

CIPHER CRM for Real Estate

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Trusted by 192+ Real Estate businesses across India

A real estate agent holding out house keys, with CIPHER CRM cards for total sales, a for-sale listing and happy client count

Run every lead, site visit and booking from one screen

Property sells on the follow-up. A buyer enquires on a portal at lunchtime, another asks about a 2BHK on WhatsApp, and a walk-in leaves a number nobody writes down. When leads and site visits sit in four places, two agents call the same buyer and a hot one goes cold.

CIPHER CRM for real estate keeps portal enquiries, WhatsApp leads, walk-ins, site visits, property requirements and bookings in one place. Every lead has a named owner, and a reminder nudges your executive before each site visit. See the version built for brokers, developers and channel partner teams.

Trusted across India.

192+ businesses served across 31 industries in India

CIPHER CRM is a CRM for real estate businesses in India. It is a dedicated real estate CRM edition by CIPHER Craft Pvt. Ltd., founded in 2018 in India.

It is made for Indian residential and commercial brokers, developers, builders and channel-partner teams. It keeps portal, website, Facebook and walk-in enquiries on one lead list with the source of each, comes set up for real estate with Site Visits and Property Requirements tabs on every lead, puts site-visit reminders on one calendar, and moves each deal through a booking pipeline from enquiry to site visit to token to registration. Each channel partner can be given access to only their own leads. Token and milestone invoices carry a live Paid, Unpaid or Overdue status, every payment gets a PDF receipt, and buyers can see their documents and payment history in a branded web portal. When an agent moves on, the buyer list stays with the firm.

Pricing is flat, with unlimited agents and every feature included, and most teams go live in 1 to 3 days with free data migration and Hindi and English support. It works in the browser on any phone or laptop and keeps working offline on a weak signal. It is used by 192+ businesses across 31 industries in India with a 4.8 out of 5 rating.

  • 4.8/5
  • 192+ businesses
  • Trusted since 2018
  • India-first
  • Works offline

Do these everyday property sales problems sound familiar?

If two or three of these sting a little, the problem is not your agents. Portal leads, site visits, unit status and bookings are spread across phones, WhatsApp and one Excel sheet, with no one place to run sales from.

See how CIPHER CRM solves this

Portal lead left uncalled

A buyer enquires on a portal at lunchtime. By evening nobody has called, and he has enquired on four other listings.

Site visit nobody confirmed

A site visit was fixed for Sunday, but nobody called to confirm, and the executive stood at the site alone.

Same flat quoted twice

Which flats are still open? Two agents quote the same unit to two buyers.

Channel partner lead dispute

A channel partner says the lead was his. There is no record, so it turns into an argument.

Buyers leave with your agent

Your best agent leaves, and every buyer number and follow-up he kept on his phone leaves with him.

Bookings counted too late

It is the 30th, and only now do you find out how many bookings actually happened.

The difference

The same work , without the scramble

Two weeks in, this is the difference your team feels.

Make the switch - Book a Free Demo

Portal leads copied into Excel by hand each morning.

Website leads arrive on their own, and portal leads take seconds to add.

Site visits fixed on WhatsApp, half of them no-shows.

Visit reminders on one calendar, so the executive calls the buyer to confirm.

Channel-partner claims settled from memory and argument.

Who added which lead and when, on record in the activity history.

Which buyer wants what lives in one agent's head.

Budget, BHK and location saved on every lead for the whole team.

Waiting for month-end to know how bookings went.

The booking pipeline with deal-value totals per stage, updating as your team works.

Why CIPHER CRM

One place to run every lead, visit and booking

Think about where your sales actually live right now. Some leads are on the property portals. Some on WhatsApp. Site visits are in a diary, the price list in an Excel sheet, and which channel partner brought which buyer is in somebody's memory. That is a lot to keep straight on a busy weekend.

CIPHER CRM brings it together. Leads from every source, site visits, the booking pipeline, channel partners, invoices and payments, all on one screen made for Indian brokers, developers and channel-partner teams. You open it once and you know exactly where every buyer stands.

  • 92 Features included
  • Go live in 1-3 days
  • 4.8/5 Rating
4.8 Based on 192 reviews Reviews

What Real Estate teams say about CIPHER CRM

Sunday is our busiest day for site visits. My agents log each one in CIPHER CRM and set a reminder to ring the buyer the evening before.
Kedar Paranjpe
Kedar Paranjpe Principal Broker, ManagementPune
Every family we meet at our home loan mela goes in with the mela as the lead source, so the PMAY and loan paper checklist is already on their lead. Salary slips, bank statements, Aadhaar and PAN get ticked off as the family brings them in.
Kushal Maheshwari
Kushal Maheshwari Senior Manager, SalesRanchi
Two channel partners once claimed the same buyer for a flat in our Pal project. Now each partner signs in and sees only the leads they brought, so those arguments over brokerage have mostly stopped.
Dhara Vaghasiya
Dhara Vaghasiya Channel Manager, SalesSurat
We gave carpet area, floor and lock-in period their own fields on every corporate requirement. When a client in Cyber City cuts the space he needs after a board meeting, we change that one field and the whole leasing team works from the new brief.
Nakul Chadha
Nakul Chadha Leasing Director, ManagementGurugram
Each time a slab is cast at our Kokapet tower, we raise the next demand for every office buyer from the estimate they accepted at booking.
Bhaskar Gummadi
Bhaskar Gummadi Deputy Manager, FinanceHyderabad
Most of my clients live in Brampton or Birmingham, and they pay our fee for looking after the family house or plot in Canadian dollars or pounds. CIPHER keeps each client's currency on their record, so every bill is made out in the same money they pay us in.
Amarjit Sahota
Amarjit Sahota Chief Advisor, ManagementJalandhar
Capabilities

Everything a property business needs to win buyers and close bookings

Ten things CIPHER CRM quietly handles for Indian brokers and developers, every busy weekend.

Talk to a Real Estate CRM Expert
CIPHER CRM real estate lead list holding enquiries from property portals, the website and walk-ins
Lead management

Real estate lead capture from every portal and channel

Property portals, Facebook, your website, a phone call, a walk-in. A form on your website drops enquiries straight onto the lead list, and a portal or phone lead takes seconds to add with its source. None lost in a notebook, and no more asking who was handling that buyer.

  • Online enquiry forms for your site, with a default owner
  • Each lead filed by source - the portal, Facebook, walk-in
  • Search by name or number before adding a repeat buyer
CIPHER CRM calendar showing property site visits and reminders for the sales team
Calendar

Site-visit scheduling with reminders that cut no-shows

Log the site visit on the lead, assign the executive, and set a reminder for the evening before. Your executive calls the buyer to confirm, the buyer turns up, and nobody is standing at the site on his own.

  • A Site Visits tab on every lead, ready from day one
  • A reminder to the executive before each visit
  • One month or week calendar across every project and team
CIPHER CRM property booking pipeline showing deals from enquiry through token to registration
Sales pipeline

A property booking pipeline from enquiry to registration

Every deal moves through clear stages, enquiry, site visit done, negotiation, token paid, agreement, registered. In one glance you can tell what is close, what is stuck, and what is quietly going cold.

  • Stages that match how property actually sells
  • A list or a progress board, with deal-value totals per stage
  • Last contacted date on every lead, so a slipping deal shows
CIPHER CRM lead list filtered by channel partner, with the activity history open on one lead
Limit to own work

Channel-partner leads kept on record, each partner seeing only their own

Add each channel partner as a lead source, or give them a login that shows only the leads they own. The activity history records who added each lead and when, so when a partner says a booking was his, the answer is on screen, not in an argument.

  • Tag every lead with the partner who brought it
  • Limit each CP to their own work, so they see just their leads
  • The activity history on every lead, with names and times
CIPHER CRM follow-up reminders and logged calls keeping real estate leads warm
Follow-up reminders

Follow-up reminders that keep every buyer warm

First reply, post-visit call, the nudge before a decision. Each follow-up sits on the lead with a name and a date, and the reminder pings your agent when it is due, with the project and unit noted. One tap calls or WhatsApps the buyer. The lead stays warm even when your team is at a site.

  • A named reminder with a date on every lead
  • Each follow-up logged with its outcome
  • Call, WhatsApp or email in one click from the row
CIPHER CRM lead record showing a buyer's property requirements - budget, BHK and location
Property requirements

Every buyer's requirement saved on the lead

Budget, BHK, preferred location, facing, possession date. It all goes on the lead in a Property Requirements tab, plus any extra fields you add. When the right unit comes up, you know exactly which buyers to call, and so does every agent.

  • A Property Requirements tab set up for real estate
  • Extra fields for budget, BHK, tower or plot size
  • Filter and search leads by tag, status or source
CIPHER CRM invoice for a property booking with an instalment payment history and receipts
Invoicing

Token, milestone invoices and payment receipts

Raise an invoice for the token and for each construction milestone, then record each instalment as it comes in, by UPI, cheque or bank transfer. The status updates itself, and the buyer gets a PDF receipt every time.

  • Invoices move from Unpaid to Partially paid to Paid
  • A live Overdue flag and a monthly payments ledger
  • Buyers see their invoices and receipts from a share link
CIPHER CRM buyer database for a real estate team with contact history and booking documents
Customer management

One database for every buyer, investor and partner

Every buyer, tenant, investor and channel partner in one place, with their enquiries, site visits, documents and conversations together. An agent leaves, and the history stays. You search a name, and there it is.

  • Buyer and investor profiles in one place
  • Several contacts per buyer, like a spouse or a co-owner
  • Quick search, tags and customer groups
CIPHER CRM buyer portal showing a flat buyer's documents, invoices and payment history
Buyer portal

A branded buyer portal for documents and payments

Give each buyer their own sign-in with your logo. They see the agreement and documents you share, every invoice and payment, and they message your team in a support chat instead of calling the office five times a week.

  • Buyers see shared documents, invoices and receipts
  • A support chat per buyer, kept separate from staff chat
  • Separate logins for co-owners at the buyer's end
A real estate field executive logging a walk-in lead in CIPHER CRM in a phone browser at a project site
Offline mode

A CRM that keeps working at the site

Brokers and site executives use CIPHER CRM in the browser on any phone. A walk-in gets logged at the site, a stage gets updated, a brochure gets attached to the lead. And it keeps working even when the network at a far-off project does not, then syncs when the signal is back.

  • Works in the browser on any phone or laptop
  • Attach brochures and price lists to the lead
  • Keeps working offline and syncs when back online
Features

One toolkit for the whole enquiry-to-registration journey

Twenty things that cover property sales from the first portal lead to the registered booking.

CIPHER CRM real estate features and capabilities

Portal lead capture

Every portal, Facebook and walk-in lead on one list, filed by source.

Site-visit scheduling

Log visits on the lead and remind the executive to confirm.

Booking pipeline

Every deal from enquiry through token to registration.

Channel partners

Tag leads to the CP who brought them, with a log of who added what.

One-click calls

Call, WhatsApp or email a buyer straight from the lead row.

Property requirements

Budget, BHK and location saved on every lead.

Milestone invoices

Token and instalment invoices that show Paid, Unpaid or Overdue.

Buyer database

Every buyer, investor and tenant with full history.

Buyer portal

Buyers sign in to see their documents, invoices and receipts.

Works offline

Runs in any browser and keeps going on a weak signal at the site.

Reminders

A nudge to your team for every callback, document or payment due.

Document storage

KYC, token receipt and agreement kept on each deal.

Priority and pinning

Flag the serious, bigger-budget buyers and pin them to the top.

Online enquiry forms

Forms for your project pages that drop enquiries straight onto the list.

Payment receipts

A PDF receipt for every token and instalment, for you and the buyer.

Roles and access

Decide what each agent, manager and CP can see.

Multi-project

Run every project and location from one account, or as separate workspaces.

Deal checklists

Tick off KYC, token, agreement and registration steps on each deal.

Calendar

Visit reminders, task due dates and invoice dates on one month or week view.

Onboarding & support

Free migration, setup and help in Hindi & English.

Watch

See it working for a property team

Two minutes on how a property team catches leads, books site visits and tracks bookings with CIPHER CRM.

Compare

CIPHER CRM vs spreadsheets vs a generic CRM

CriteriaCIPHER CRMSpreadsheetGeneric CRM
Lead capture Online enquiry forms, built in Copy-pasted by hand Manual or paid add-on
Follow-ups Reminders and follow-up tracking Memory & sticky notes Limited / extra cost
Conversation history Logged on the customer record Personal phones & chats Varies
Quotations & invoicing INR with GST on each line, built in Word / Excel templates Add-on or none
Real Estate-specific workflow Configured for real estate None Generic template
Pricing model Flat, unlimited users Free but manual Per-user fees
Weak signal Keeps working offline, then syncs No Varies
India-based support Hindi & English, included None Overseas / ticket-only
Real Estate CRM, answered

Common questions about CRM for Real Estate

Question: 1

Does CIPHER CRM work for Real Estate businesses?

Yes. CIPHER CRM is built for Real Estate businesses in India and is used by 192+ companies across the country. It brings your enquiries, follow-ups, quotations, and payments into one place, with follow-up reminders and a CRM your team can open in the browser from anywhere.


Pipelines, fields, and lead sources are configured for how real estate teams actually sell and serve customers - so you are not forced into a generic sales template.

Question: 2

How does a CRM help Real Estate teams manage leads?

A CRM keeps every real estate enquiry - from online enquiry forms, calls and walk-ins - in one list, gives each one an owner, and reminds them to follow up, so nothing slips through the cracks and owners see every lead's status update live as the team works.


  • Online enquiry forms drop enquiries straight into your leads
  • Give every lead one or more owners
  • Set a reminder for each follow-up and get a nudge when it is due
  • See each lead's status and source update live

Question: 3

Which CRM is best for Real Estate in India?

For most Real Estate businesses in India, CIPHER CRM is the strongest fit - it is India-first, ready for a weak signal, flat-priced with no per-user fees, and configured for real estate workflows. Always compare options against your own requirements first.


CIPHER CRM: India-first, works on a weak signal, flat pricing, live in 1-3 days.

Question: 4

Can Real Estate businesses use WhatsApp inside the CRM?

Not as a built-in chat today. Every lead and contact row has a one-click WhatsApp button that opens the chat, and real estate teams log each conversation as a follow-up on the record, with a name and a date on the next step.


Every promise and reply stays on the customer's record, so the full history is there for whoever picks up the phone next. A WhatsApp-style messaging tab is in development.

Question: 5

How much does a Real Estate CRM cost?

CIPHER CRM uses simple flat pricing with no per-user fees, so you can add your whole real estate team without the bill climbing. Exact pricing depends on your team size and needs and is shared on a quick demo call - call +91 97122 00017.


Two plans - Flexi and Growth - both include unlimited staff and clients.

Question: 6

How do I get started with CIPHER CRM for Real Estate?

Getting started takes 1-3 days. Book a free demo and our India-based team configures your pipeline, imports your existing leads and customers for free, and trains your staff - so you go live ready to sell.


No technical skills needed - setup and data migration are handled for you.

Success story

How a Real Estate business grew with CIPHER CRM

  • The client

    A Pune brokerage with eight agents, copying leads from four portals into Excel every morning and running follow-ups off everyone's personal WhatsApp.

  • The challenge

    Portal leads went cold before anyone called, site visits were missed for want of a reminder, and the director could not see the pipeline without ringing each agent.

  • The solution

    They moved to CIPHER CRM in two days, with the old data brought across for free. Every lead on one list with its source, site visits with reminders for the executives, a booking pipeline the whole office can see, and each lead tagged to the channel partner who brought it.

  • The result

    Leads get a call-back the same day, more buyers turn up for visits, and the director sees the pipeline change as agents work instead of waiting for a month-end sheet.

Success stories

Loved by Real Estate businesses across India

At the start of each month I bill every member company for their desks or cabin, with meeting room hours added separately and GST on each line. The PDF carries our logo and a number from our own invoice series, so members have stopped asking me for corrected copies.
Bansari Raval
Bansari Raval Accounts Executive, FinanceAhmedabad
I share each home automation quote as a link, with the smart locks and video door phone priced line by line. Villa owners accept or decline right there, so I am not chasing a WhatsApp reply.
Dinesh Palanisamy
Dinesh Palanisamy Branch Manager, SalesCoimbatore
Tenants report a leaking tap or a dead geyser from their portal login, and I assign it to our maintenance supervisor before they have to ring twice.
Deepthi Shenoy
Deepthi Shenoy Office Manager, AdminBengaluru
Each farm we buy off the Wardha road comes with a satbara extract, a power of attorney and consent letters from every brother. It all goes into that landowner's Documents tab, so when one brother goes back on his word, I know which of the others have signed.
Nilesh Wankhede
Nilesh Wankhede Field In-charge, AcquisitionNagpur
We run launch campaigns for more than one builder at a time, and no builder wants its buyer list anywhere near a rival's. Each gets a separate workspace.
Aiman Siddiqui
Aiman Siddiqui Agency Head, ManagementNoida
A pre-leased shop is usually bought by a son working in Doha, while his father goes and sees it. Both sit on one lead, so my team talks price with the son and fixes visits with the father.
Vineetha Pinto
Vineetha Pinto Associate Director, AdvisoryMangaluru
An e-commerce tenant's compliance team wants our fire NOC and the building's insurance policy before any goods move in. In CIPHER both are filed on that tenant's record with the date each runs out, so I send a valid copy while they are still on the call.
Mangesh Bhoir
Mangesh Bhoir General Manager, LeasingBhiwandi
Every property registration we handle is a task linked to the client, with a checklist for title search, the draft deed, stamp duty, the registration date and mutation. I put a junior's name on each item.
Nilakshi Baruah
Nilakshi Baruah Team Lead, DocumentationGuwahati
Each investor's drawdown notice goes on their record as private. Once our CFO has signed off, I flip one switch in CIPHER and it appears in their portal.
Anahita Mistry
Anahita Mistry Head, Investor RelationsMumbai
One more thing

Did you know?

Most real estate teams lose more deals to slow follow-up than to price. A CRM that reminds you to follow up, with a name and a date on every next step, often pays for itself before anything else.

Safe and steady for your business

Talk to a Real Estate CRM Expert

Locked on the way

Buyer, document and payment data travels locked with HTTPS between you and CIPHER CRM.

Always on

Built for 99.9% uptime, so the CRM is there whenever your team is.

Right access for each person

Agents, managers and channel partners see only what they should, down to just their own work.

Regular backups

Regular backups mean a slip or a mistake never costs you your deals and buyer records.

Buyer's guide

How to choose a CRM for your Real Estate business

Evaluate any Real Estate CRM against these criteria - CIPHER CRM is built to meet each one.

  • India-first, not translated

    Choose a CRM built for how Indian real estate teams actually work - with rupee billing and GST on every line built in, not added on later.

  • Flat, transparent pricing

    Avoid per-user fees that punish you for growing. Flat pricing lets you add your whole team for one predictable cost.

  • Fast onboarding & migration

    Look for free data migration and go-live in days, not months, so you see value almost immediately.

  • Ready for field teams

    Your real estate team works on the move, so make sure the CRM opens on any phone and keeps working when the signal drops, instead of losing what they typed.

  • Built for real estate workflows

    Generic CRMs make you build everything from scratch. Pick one already configured for real estate pipelines and stages.

  • Local, India-based support

    Choose a partner with India-based support in Hindi and English who understands your business and your timezone.

  • Secure & compliant data handling

    Confirm encryption in transit, access by job role, regular backups, and sensible data handling before trusting a CRM with customer data.

Book a demo to see how CIPHER CRM answers all 7.

Glossary

Real Estate CRM terms explained

  • Pipeline

    The stages a real estate deal moves through - from new enquiry to quotation to won - so you always know where every opportunity stands.

  • Lead source

    Where a real estate enquiry came from - an online enquiry form, a referral, a walk-in - so you can see which channels bring the leads worth chasing.

  • Follow-up cadence

    The planned schedule of calls, messages, and reminders that keeps every real estate lead warm until they decide.

  • Quotation

    A priced offer sent to a customer; in CIPHER CRM it is built from your saved price list and tracked until the customer accepts or declines it.

  • Customer 360

    A single view of everything about a customer - enquiries, deals, quotes, payments, and conversations - in one place.

  • Sales funnel

    The journey from many enquiries at the top to fewer won customers at the bottom, showing where real estate deals drop off.

Real Estate CRM frequently asked questions

Still thinking it over?

Real Estate CRM, questions people ask us

The things Indian business owners ask us most, answered straight.

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What is the best CRM for real estate in India?

For most real estate builders, brokers and developers in India, CIPHER CRM is a strong fit. It is India-first and works in the browser on any phone, keeping property enquiries, site visits and follow-ups in one place, flat-priced and live in 1-3 days. It is used by 192+ businesses across India, rated 4.8/5. Compare it against your own workflow before deciding.

How do builders follow up on site-visit leads?

CIPHER CRM keeps every property enquiry on one lead list, logs each site visit on the lead, and puts a named reminder with a date on every follow-up, so buyers are called after each visit and more turn into bookings instead of going cold.

How much does a Real Estate CRM cost in India?

CIPHER CRM uses flat pricing with no per-user fees, so a real estate business can add its whole team for one predictable cost. Every plan includes every feature, from site visits to invoicing. Exact pricing depends on your size and needs, so call +91 97122 00017 for a quote and a free demo.

Can agents WhatsApp buyers from Real Estate CRM?

Yes, in one click. The WhatsApp button on a lead or contact row opens a chat with that buyer, next to call and email. A WhatsApp-style messaging tab inside the lead is in development. For now, every buyer conversation gets logged on the lead as a follow-up with a name and a date, so nothing depends on an agent's personal phone.

Is there a Real Estate CRM with GST billing?

Yes. Every CIPHER CRM plan lets you raise quotations and invoices in rupees with GST on each line and the buyer's tax number printed, and record every payment against them, without a separate tool. 192+ businesses across India run CIPHER CRM across 31 industries, with a 4.8/5 average rating.

Is CIPHER CRM good for real estate businesses in India?

Yes. It is used by 192+ businesses across India and 31 industries, real estate among them, with brokers in Mumbai, developers in Pune, channel-partner networks in Hyderabad and commercial teams in Delhi NCR and Bengaluru. It is made for Indian property sales, from portal leads on one list to site visits, the booking pipeline and post-sale payments, all in one place.

How does CIPHER CRM handle leads from property portals?

Each portal enquiry goes on the same lead list as your website and walk-in leads, filed under that portal as its source. A form on your own website sends enquiries in on its own, and a portal or phone lead takes a few seconds to add, so each one is logged, assigned to the right agent and ready for a call-back.

Can CIPHER CRM schedule site visits and remind buyers?

CIPHER CRM reminds your team, not the buyer. Every lead has a Site Visits tab, and a reminder on the calendar nudges the executive the evening before to call the buyer and confirm. That personal call is what brings down no-shows and keeps your site calendar clean.

Does CIPHER CRM handle channel-partner management?

Yes. You tag each lead with the channel partner who brought it, and you can give a partner a login that shows only the leads they own. The activity history records who added each lead and when, so a claim on a booking is settled on record instead of from memory. Payout amounts are worked out outside the CRM.

Can developers manage projects and units in CIPHER CRM?

Yes, in a simple way. Keep each unit type with its rate in the price list, save every buyer's budget, BHK and preferred tower on the lead, and run each project from one account or as its own workspace. CIPHER CRM does not hold a live unit-by-unit availability chart, so your team still marks a unit as held or booked on the deal itself.

Does CIPHER CRM work on mobile for agents and field executives?

Yes. CIPHER CRM runs in the browser on any phone, so brokers and site executives log walk-ins, update stages, attach brochures and record site visits from the site. It keeps working offline on a weak signal and syncs when the connection is back, which matters at projects outside the city.

How long does it take to set up CIPHER CRM for a real estate team?

Most property teams are live in a few days, usually one to three. We move your data across from your spreadsheets or old tool for free, set up your project pipeline, lead sources and website forms, and train your team in Hindi and English.

How much does CIPHER CRM for real estate cost?

Every plan includes every feature, and you choose to pay quarterly or yearly. Pricing is flat with no per-user charge, so every agent and channel partner is covered. Call +91 97122 00017 for the exact price and a free demo.

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On the call we map out your sales stages, answer whatever you want to ask, and show you exactly how your team would work day to day.

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