A campaign brief arrives and the pitch with costs is pulled together slowly from old decks.
CIPHER CRM for advertising agencies, in plain words
An advertising agency CRM is one place to win and keep accounts: it captures briefs and enquiries from brands, moves each through pitch and proposal, tracks annual account reviews and renewals, and keeps the client history on record, instead of email threads and scattered decks.
Traditional and ATL advertising agencies across India handling print, outdoor, TV and radio campaigns for brands, from a regional agency to a firm managing large annual accounts.
4.8/5 Average rating
2018 Founded in India
192+ Businesses live

Screenshot coming soon
Trusted across India.192+ businesses served across India
CIPHER CRM is a purpose-built CRM for traditional and ATL advertising agencies, part of its Media edition from CIPHER Craft Pvt. Ltd. (est. 2018). It captures briefs and enquiries, builds pitches and proposals, tracks the deal pipeline, and follows up on annual accounts, on one screen.
Used by 192+ businesses across India, rated 4.8/5, with every feature and unlimited staff in every plan, and live in 1-3 days.
- 4.8/5
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192+ businesses
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Trusted since 2018
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India-first
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Works offline
Do these everyday problems in advertising agencies sound familiar?
Pitches pulled from old decks take time at any ad agency. Campaign briefs arrive by email, new business enquiries are not logged across the team, and annual account review dates sneak up on everyone.
Annual account reviews creep up and get prepared at the last minute.
Warm pitches stall between the presentation and the sign-off.
New-business enquiries are not logged in one place across the team.
When an account director leaves, the brand relationship and pitch history go with them.
Each campaign brief moves from pitch to proposal with an owner and a date. New business enquiries sit in one shared list. Annual account reviews come up early, so preparation starts well ahead.
Advertising Agencies enquiries scattered across notebooks, calls and WhatsApp
Every advertising agencies enquiry captured in one list with a named owner
Nobody is sure who was meant to manage client leads and brand enquiries
A named owner and a due date on every advertising agencies follow-up
Quotes rebuilt by hand and sent hours late
Branded quotes from saved item rates in minutes
No single view of how you track proposals and follow-ups
A progress board with deal values, and a live overdue flag on unpaid bills
Advertising Agencies history walks out of the door when staff leave
Every deal, quote and note kept on the customer record
How an Advertising Agencies (Traditional/ATL) business grew with CIPHER CRM
The client
A traditional advertising agency handling print and outdoor for regional brands, running new business on email and decks.
The challenge
Pitches were slow to build, annual reviews were prepared late, and enquiries were scattered.
The solution
They moved to CIPHER CRM: briefs and enquiries in one inbox, pitches from templates, a deal pipeline, and account review reminders.
The result
Faster pitches, better-prepared account reviews, and fewer new-business enquiries lost.
CIPHER CRM vs spreadsheets vs a generic CRM
| Criteria | CIPHER CRM | Spreadsheet | Generic CRM |
|---|---|---|---|
| | Pipeline stages, fields and item rates set up for advertising agencies | Whatever the last person set up | Generic sales pipeline you configure yourself |
| | Pipeline & reminders set up for it | Manual, easy to forget | Custom build or add-on |
| | Straight in from your online enquiry forms | Copy-pasted by hand | Manual or paid add-on |
| | Reminders and logged follow-ups | Memory & sticky notes | Limited / extra cost |
| | On the customer record | Personal phones | Varies |
| | Built in, with GST and other taxes per line | Word / Excel templates | Add-on or none |
| | Flat, unlimited users | Free but manual | Per-user fees |
| | Works offline, syncs when back | Paper only | Varies |
| | Live in 1-3 days | Immediate but chaotic | Weeks to months |
| | Hindi & English, included | None | Overseas / email only |
How does a CRM help Advertising Agencies teams manage leads?
Short answer
A CRM puts every advertising agencies enquiry from calls, online enquiry forms and walk-ins in one list, gives it a named owner, and reminds them to follow up, so nothing is missed and owners can track proposals and follow-ups as it happens.
In more detail
Every advertising agencies lead is tagged by source, so you know which channels actually bring you business.
Which CRM is best for Advertising Agencies (Traditional/ATL) in India?
Short answer
For most Advertising Agencies (Traditional/ATL) businesses in India, CIPHER CRM is a strong fit. It is India-first, works in the browser on any phone or laptop, is flat-priced with no per-user fees, and goes live in 1-3 days. Compare options against your own workflow before deciding.
In more detail
CIPHER CRM: India-first, works on any device, flat pricing, live in 1-3 days.
Does a CRM help Advertising Agencies teams follow up faster?
Short answer
Yes. A reminder on every advertising agencies enquiry means it is followed up on time, not when someone remembers. Each call is logged on the lead with its outcome, so the whole team can see who was contacted last and when.
In more detail
Pick a lead source once and its starter checklist is added to every new advertising agencies enquiry from that source.
How do Advertising Agencies teams track quotations and payments?
Short answer
Your team builds branded quotations from saved advertising agencies item rates, shares each one as a link the customer can accept or decline online, turns a yes into an invoice, and records full or partial payments as they come in.
In more detail
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Quote in minutes, not hours
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See which advertising agencies quotes were accepted or declined
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Record payments against each invoice
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A live overdue flag on anything unpaid past its due date
Can Advertising Agencies teams message customers from the CRM?
Short answer
Yes, in a few ways. One click on a lead or contact opens a call, an email or a WhatsApp chat. Customers on your portal get their own support thread with your team. And every advertising agencies follow-up is logged on the record with an owner and a date for the next one.
In more detail
Nothing about a advertising agencies customer lives in a personal phone; the whole story sits on their record, where the next person can pick it up.
How much does an Advertising Agencies (Traditional/ATL) CRM cost in India?
Short answer
CIPHER CRM uses flat pricing with no per-user fees, so a advertising agencies team can add every user for one predictable cost. What you pay depends on your team size and whether you pay quarterly or yearly, so call +91 97122 00017 for a quote and a free demo.
In more detail
Two plans, Flexi and Growth. Both include unlimited staff and unlimited clients.
Your data stays safe and in your hands
Locked on the way
Your customer and deal data travels locked with HTTPS between you and CIPHER CRM.
Always on
Built for 99.9% uptime, so the CRM is there whenever your team needs it.
Right access for each person
Give each person access only to what they need, and stop anyone guessing passwords.
Regular backups
Regular backups mean a slip or a mistake never costs you your records.
How to choose a CRM for your Advertising Agencies (Traditional/ATL) business
Evaluate any Advertising Agencies (Traditional/ATL) CRM against these criteria - CIPHER CRM is built to meet each one.
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India-first, any device
Choose a CRM built for how Indian teams work, with rupee billing and GST on invoices built in, not added on.
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Flat, transparent pricing
Avoid per-user fees that punish you for growing. Flat pricing lets you add your whole team for one predictable cost.
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Fast onboarding & migration
Look for free data migration and go-live in days, not months, so you see value immediately.
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Ready for field teams
Your team works on the move, so make sure the CRM runs on a phone and keeps working when the signal drops.
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Fit for your workflow
Pick a CRM already configured for your pipelines and stages, not a blank template.
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Local, India-based support
Choose a partner with India-based support in Hindi and English who understands your business.
See how CIPHER CRM answers all 6 on your own data.
Book a demoAdvertising Agencies (Traditional/ATL) CRM terms explained
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Screenshot coming soon
Pipeline
The stages a deal moves through, from new enquiry to quotation to won, so you always know where every opportunity stands.
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Screenshot coming soon
Lead
Any enquiry, a call, an online enquiry form or a walk-in, captured in the CRM so it can be followed up and tracked.
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Screenshot coming soon
Follow-up reminder
A nudge you set on a lead that tells your team exactly when to call or message next, so none go cold.
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Screenshot coming soon
Quotation
A priced offer sent to a customer; in CIPHER CRM it is built from your saved item rates and shared as a link the customer can accept or decline.
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Screenshot coming soon
Customer 360
A single view of everything about a customer, the enquiries, deals, quotes, payments and conversations, in one place.
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Screenshot coming soon
Sales funnel
The journey from many enquiries at the top to fewer won customers at the bottom, showing where deals drop off.
Advertising Agencies (Traditional/ATL) CRM, questions people ask us
The things Indian business owners ask us most, answered straight.




What is the best CRM for Advertising Agencies (Traditional/ATL) in India?
CIPHER CRM is a strong choice for Advertising Agencies (Traditional/ATL) in India. It is India-first, with lead capture, a sales pipeline, follow-up reminders, quotations, invoicing and a customer portal in one place, flat-priced and live in 1-3 days. Compare it against your own workflow before you decide.
Which CRM works for Advertising Agencies (Traditional/ATL) businesses?
A CRM that fits how Advertising Agencies teams actually work, capturing enquiries from calls, online enquiry forms and walk-ins, reminding the team to follow up, and tracking quotes and payments in one place. CIPHER CRM is built this way for Indian businesses, with flat pricing and no per-user fees.
Does Advertising Agencies (Traditional/ATL) CRM handle GST on invoices?
Yes. Every estimate and invoice can carry GST and any other tax on each line, with the customer's tax number printed on the document. Your team raises the bill, shares it as a link or PDF, and records payments against it without leaving the CRM.
How do Advertising Agencies (Traditional/ATL) manage leads and follow-ups?
Every enquiry from calls, online enquiry forms and walk-ins lands in one list, gets assigned to a person, and carries a reminder for the next follow-up so nothing goes cold. Owners see each lead's stage on the progress board as it changes.
Is CIPHER CRM good for Advertising Agencies (Traditional/ATL) businesses in India?
Yes. CIPHER CRM is used by 192+ businesses across India and suits teams like yours. It brings leads, follow-ups, quotations and payments into one India-first system, with flat pricing and go-live in 1-3 days. 192+ businesses across India run CIPHER CRM across 31 industries, with a 4.8/5 average rating.
How much does an Advertising Agencies (Traditional/ATL) CRM cost in India?
CIPHER CRM uses flat pricing with no per-user fees, so a advertising agencies team can add every user for one predictable cost. What you pay depends on your team size and whether you pay quarterly or yearly. Call +91 97122 00017 for a quote and a free demo.
Can a Advertising Agencies team WhatsApp a customer from CIPHER CRM?
Yes. One click on a lead or contact opens a WhatsApp chat, a call or an email. The advertising agencies team logs each follow-up on the record and gets reminded before the next one, so no reply is lost in a personal phone.
Can a Advertising Agencies team use CIPHER CRM on a phone?
Yes. CIPHER CRM runs in the browser on any phone, tablet or laptop, so your advertising agencies team can add enquiries, update deals and raise quotes on site or on the road. It keeps working on a weak signal and syncs when the connection is back, and your customers get a branded portal of their own.
How long does CIPHER CRM take to set up for Advertising Agencies?
Most advertising agencies teams go live within 1-3 days. Setup includes free migration of your existing records, a pipeline configured around how you track proposals and follow-ups, and hands-on onboarding from our India-based team in Hindi and English. 192+ businesses across India run CIPHER CRM across 31 industries, with a 4.8/5 average rating.
Can I migrate my Advertising Agencies data to CIPHER CRM?
Yes. Your existing advertising agencies contacts, customer history, past quotations and open deals are migrated for you at no extra cost, so nothing is rebuilt by hand and no enquiry is lost in the switch. 192+ businesses across India run CIPHER CRM across 31 industries, with a 4.8/5 average rating.
Is my Advertising Agencies customer data secure?
Yes. Your advertising agencies records travel encrypted over HTTPS, sit behind access set by job role, with protection against password guessing, and are protected by regular backups on a platform built for 99.9% uptime. 192+ businesses across India run CIPHER CRM across 31 industries, with a 4.8/5 average rating.
Which CRM is best for a small Advertising Agencies business?
For most small advertising agencies businesses in India, CIPHER CRM is a strong fit: flat-priced, works on any device, and live in 1-3 days with free setup. It is built to help you manage client leads and brand enquiries without adding admin work.
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